The Industrial Glitz and Natural Beauty of Detroit

Reigning from my quiet bubble in West Michigan, I grew up knowing the basics of Detroit. Detroit sports were everything, our state’s pride for its auto industry, 8 mile, the energy and excitement bustling in Greek Town and Hockey Town and that “Metro Detroit” described the surrounding cities where the people still called themselves Detroiters. It wasn’t until college when I spent more time in Detroit that I truly understood that it literally is Michigan.

I have traveled to many cities in the U.S. and it has helped me realize that there is something trulyspecial about Detroit. Detroiters don’t take no for an answer.  They help each other get back up no matter how many times they are battered down. They are fun-loving and creative innovators. There are outdoor festivalsand concerts, greenways, trails and bike paths, and so many more events and activities that bring people to the city.

In 2011 Chrysler debuted its gritty and emotional “Born of Fire” commercialduring the Superbowl. The narration follows Eminem driving through the city and ending with him saying “This is the Motor City and this is what we do.” It won an Emmy that year for Best Commercial and left a lasting impact on Americans nationwide. It’s no secret that Detroit has been through a lot struggles, but Michiganders have tremendous pride and love for Detroit. Detroiters are fighters, a powerful force of wills and full of passionate hearts for reviving their city and each other.  I remember seeing this commercial and thinking “Wow that gave me goose bumps. This is what it means to be from Detroit and this is what it means to be from Michigan.”

Last year, the Michigan Fitness Foundation decided that hosting an event in Detroit that celebrates all the city has to offer its visitors was pivotal to our goal of improving Michigan’s health. Thus, the birth of the Auto Show Shuffle emerged in 2012. The Michigan Fitness Foundation is proud to announce that we will be working with the North American International Auto Show (NAIAS) and The Parade Company for the second year to deliver a unique experience of industrial glitz and Detroit’s natural beauty in the Auto Show Shuffle 5K Run/Walk. The event not only celebrates the city’s rich automotive history, but also its outdoor physical activity opportunities. The course will wind participants through Detroit, along the Detroit riverfront, across the Dequindre Cut and will end just in time for the opening of the Public Show.  Registration is now open and Groups of 15 or more will receive one free registration. Participants of all ages and abilities are encouraged to run or walk the event to celebrate Detroit together before the start of the Auto Show. Each participant will receive a commemorative tech-shirt, discount admission to the Auto Show and a special Auto Show Shuffle medal.

There isn’t an event quite like it and we are excited to remind you why Detroit rocks. Detroit has it all. You just have to look for it.

-Tom Sleva, Intern